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Sales & Marketing

In this issue Sales & Marketing 

Building a Sense of Place

How telling the story of what exists helps cast vision for what can be By Justin Hime Marketing is one

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Sales & Marketing 

The Significance of First Impressions

The first few weeks of community outreach are the most important of the campaign By Scott Starkey Humans have an

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In this issue Sales & Marketing 

Rethinking the Sale

As builders and developers, let’s be more proactive by including more education and compromising less in the homes we build

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Sales & Marketing 

How To Sell Green Virtually

If a picture tells a thousand words, a dynamic video on demand tells a million By Paul Cardis Green home

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Sales & Marketing 

The Green Building Residential Market: Where Do We Go From Here?

The “Godfather of Green” gives a look at where the green homebuilding trends have been going By Jerry Yudelson This

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In this issue Sales & Marketing 

Meeting Your Buyers’ Sustainability Needs

It is important for builders and developers to communicate the fiscal and environmental benefits of an energy-efficient and sustainable home

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Sales & Marketing Sales Strategies 

Seven Habits of Highly Effective Sales People

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Master these habits to achieve lucrative sales results By Amy OíConnor Have you ever read Stephen Covey’s The Seven Habits of

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