Building a Sense of Place
How telling the story of what exists helps cast vision for what can be By Justin Hime Marketing is one
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Sales & Marketing
The Significance of First Impressions
The first few weeks of community outreach are the most important of the campaign By Scott Starkey Humans have an
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Rethinking the Sale
As builders and developers, let’s be more proactive by including more education and compromising less in the homes we build
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How To Sell Green Virtually
If a picture tells a thousand words, a dynamic video on demand tells a million By Paul Cardis Green home
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The Green Building Residential Market: Where Do We Go From Here?
The “Godfather of Green” gives a look at where the green homebuilding trends have been going By Jerry Yudelson This
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Meeting Your Buyers’ Sustainability Needs
It is important for builders and developers to communicate the fiscal and environmental benefits of an energy-efficient and sustainable home
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Seven Habits of Highly Effective Sales People
Master these habits to achieve lucrative sales results By Amy OíConnor Have you ever read Stephen Covey’s The Seven Habits of
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